Automation, Shopify development, and custom applications for e-commerce and trades businesses. Most of my work replaces manual processes or expensive third-party tools with systems you own.
I work with founders, operators, and growing teams once off-the-shelf tools start to break.
Featured Work
Short walkthroughs shown during initial conversations
Multi-service image processing dashboard. Automated Bynder DAM search via Puppeteer, batch ZIP extraction, Cloudinary resizing to Shopify specs, GPT Vision for automatic image sorting and flat lay generation.
View system overview →400 images processed in 6 hours. Zero manual sorting. Eliminated a full-time role.
Takes their master data file (19 columns, thousands of rows), converts to Matrixify format for Shopify import, generates SEO titles and descriptions automatically. All SKUs, colour codes, and variants cross-referenced correctly.
What took days now takes minutes. Thousands of products migrated.
Full Shopify embedded app. Purchase order uploads with PDF generation, Square POS refund syncing, inventory health checks comparing Shopify vs Square, duplicate order detection. Background job processing, rate limiting, the lot.
Complete retail operations toolkit. Self-hosted. Client-owned.
Voice-first quoting tool with full job lifecycle. Speak your quote, AI extracts line items from your catalog. Track expenses with receipt scanning (GPT Vision), convert to invoices, forecast revenue and churn. Mobile-optimised.
Speak the quote. Send the invoice. All in under a minute.
Capabilities
Data pipelines, image processing, inventory workflows, voice-to-data. If you're doing it by hand repeatedly, I can automate it. AI-assisted only where it reduces cost or complexity.
Store builds, migrations from Square or WooCommerce, embedded apps, POS integrations. I've migrated thousands of products and built systems that sync Shopify with Square in real-time.
Dashboards, calculators, quoting tools, Shopify embedded apps, internal systems. If it's on a computer, I can build it. Built for your specific problem, not a generic template.
In Progress
Level Electrical Australia
Automated pricing for a national electrical network plus solar panel positioning tool. Fast quotes across multiple locations, roof mapping for solar installations.
Waterboy Plumbing
Automated pricing page for plumbing service plans. The same principle I once paid £5,000 to learn.
You talk to me, not a project manager. Problems get solved faster.
Working prototypes in days, not weeks. See it working before committing.
Your code, your data, your system. No lock-in, no hostage situations.
Fixed quotes for defined scope. No hourly surprises.
About
15 years as a carpenter. Built a competition company to £2M revenue — managed the tech, the marketing, the volume. Then I paid a developer £5,000 to build something I later realised I could build myself.
That frustration became curiosity, then capability. Now I build the systems that save businesses from paying those invoices themselves.
Family man with four kids. Based in Bath, working with UK businesses. I use AI where it makes sense, but the goal is always the same: build something that works, not something that sounds impressive.
"If it's on a computer, you can build it."
Get In Touch
I work with a small number of clients at a time. If you've got a workflow that's costing you time or money, let's talk about fixing it.
hello@agoraai.co.ukUsually respond within 24 hours
Typical projects are ongoing retainers or clearly scoped systems.